Strong branding starts with strong strategy and research.
Hi I'm Taya
I'm a self-taught brand and web designer based in Australia. I help modern businesses build unique, successful brands. My strongest belief when it comes to design is that it needs to be back by purposeful strategy, in order to be effective.
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When I'm not working, I love to spend time with my partner, and our husky, Yuki.
MISSION
Studioss Mission
To blend creativity with strategy to design visual and marketing foundations for brands. I combine, research, and clean design to create visuals that are backed by purpose. With experience building my own brand, I understand what it takes to stand out, and want to make the process simple, collaborative, and results driven.
Studioss Purpose
To grow tayadesignss into a studio that supports purpose driven brands long-term. With high impact, personality filled design led by strategy and made to last. As well as expand the design team, to further support business owners.
PURPOSE
ON-BOARDING
Step 01
After your inquiry, you’ll receive an email with a Welcome Pack. Which will layout the next steps, as well as a notion portal, and zoom invite. Next, we’ll discuss you and your brand, through the zoom call and a questionnaire, so I can put together a custom project proposal for you to read over. Once you’ve read over the project proposal and are ready to work together, we’ll set a start date. Next, we’ll sign a contract and you’ll pay a 50% up-front invoice, through Contra.
SET-UP
Step 02
In order to start designing, I’ll send through a custom questionnaire, or book another call to get a better understanding of your brand. As well as research your niche, competitors, and more. Next, I’ll put together a Creative Direction ppt, with 2 different directions for the project. You then select the direction you’d prefer, as well as give any feedback.
DESIGN PHASE
Step 03
Now we can finally get into the design! I’ll spend 1-2 weeks designing, and preparing a final design ppt. Which can include, logos, websites, competitor analysis and much more. You’ll then have a few days to look over the ppt and give any feedback you may have about the project (this can repeat until you’re happy).
OFF-BOARDING
Step 04
Now that you’re completely happy with the project, it’s time to pay the final 50% invoice, and get your deliverables! I’ll also ask you to leave me a review, and I’ll check back in a few weeks to see how the new designs are going. On-going support/retainer options are also available, if you're looking for design + marketing support long-term.
Retainer
Perfect For: Brands looking for an in-house designer
My design retainer starts with a Zoom call to understand your brand and current needs, whether that’s social designs, email marketing, or website updates. From there, I’ll send a proposal and contract outlining the number of hours of design support you’ll receive each week. You’ll also get access to a Notion portal where you can easily add tasks, set monthly focuses, and review or approve work. We’ll check in with a fortnightly or monthly Zoom call to make sure everything’s on track and aligned with your goals. The biggest benefit of a retainer is working long-term with one designer: you’ll spend less time re-explaining your brand, revisions become minimal, and trust and consistency grow with every project.